NiziU, the Japanese-Korean girl group under JYP Entertainment, has released an image video for "LOOK AT ME." The visual offers a first look at the song's aesthetic and creative direction.

NiziU debuted in 2020 following the survival competition show Nizi Project, which aired on Hulu and was produced by JYP Entertainment founder Park Jin Young. The group has built a presence across Japanese and Korean markets, releasing music in both languages and performing at major Asian music festivals and award shows.

"LOOK AT ME" represents the group's continued output as they balance activities in Japan and South Korea. NiziU's releases typically feature polished choreography and production values aligned with JYP's global artist development strategy. The image video format—a promotional tool common in K-Pop and J-Pop—gives fans visual material ahead of or alongside the full music video release.

The group's discography includes Japanese-language singles and albums alongside Korean releases, positioning them as a bridge between both markets. Their track record includes appearances on major Japanese music shows and chart placements on Oricon, Japan's official singles chart.

With this release, NiziU continues a pattern of steady musical output that has kept them visible in both fan communities and streaming platforms.